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Crisis
Communication
A crisis can hit any organization at any time, and when it does, communication is everything. Managing a crisis requires comms tools to safeguard against turmoil, reduce panic levels, and keep employees informed, engaged, productive, and safe.
Maneuvering a crisis can be a defining moment for internal communication as leaders try to get ahead of the crisis situation. Information can ignite or inhibit a crisis – it’s how you communicate that counts. Is your corporate crisis communication approach one that sends you out of the frying pan into the fire, or do you build trust and reduce risks?
Build resilience when emotions run high
It’s only natural for people to seek meaningful and authentic communication during uncertain times. The possibility of reaching all employees with real-time information is vital. Set up a single source of truth, include everyone, and ensure business continuity with Netpresenter’s employee communication platform. Keep your staff up to date continuously by leveraging multiple communication channels to make sure everyone gets your vital crisis communication.
Leave no-one out;
accessibility anywhere
Are you unable to reach everyone during a crisis? Netpresenter’s multichannel platform enables you to reach your complete staff at the push of a button. On the go, in the office, or at home: publish communications through our App, Digital Signage, and Corporate Screensaver, and you’ll be sure to reach everyone. Adding an acknowledgment button to your message enables you to track down exactly who has received and read your alert.
Target, engage and
reach the right people
Some crisis communications must reach your complete organization; some are more suited for specific departments, teams or even individuals. Whether it’s important updates, instant notifications, new rules or protocols, or a CEO video; Netpresenter’s target functionality ensures those who need it get it. Create your content, select your target audience, schedule your message and get on with your next task knowing that relevant information reaches the right colleagues.
Checklist: Crisis Preparing
This checklist offers organizations and communication professionals helpful tips to set up a crisis communication plan.
Manage your crisis
in real-time
When a crisis arises, time is of the essence. With Netpresenter’s communication platform, there’s no need to get behind your desk and fire up your PC. The platform allows you to easily notify your staff in real-time with key updates by sending them from your mobile app. Join response efforts at any moment right from your phone and keep information accurate and up-to-date.
Critical comms require
push notifications
Is your information timely and critical? Send a push notification. With Netpresenter’s push notifications, you can swiftly notify your workforce via app, PC, digital signage, or even SMS. Use predefined templates to save time and collect responses with reading confirmations. Combine your push notification with an attention campaign that will automatically retarget staff who have yet to read or acknowledge your message until they have to ensure everyone gets it.
Some of our amazing customers
Customer Story
Crisis communication regarding the coronavirus: USG’s approach
‘Our director regularly records a video message to keep everyone up to date. He records them for all members of staff because many people are now working from home. And we use our screens and screensavers to grab our colleagues’ attention. The screens direct people to our intranet to watch it.’
We’re a leader in
Employee Communications
Netpresenter is awarded Leader in Employee Communications Software on G2. We are extremely proud of this recognition from our users.
Some questions
already answered
To flesh out some information about our Crisis Communication solution, we have already answered some questions you might possibly have. If your question is not listed, we would love to hear from you!
What is crisis communication?
Crisis communication is a strategic way to communicate proactively and quickly with people during a crisis situation that could affect an organizations reputation or operations.
Why is crisis communication important?
The possibility to reach all employees with real-time information is crucial during a crisis: to some extent, employees must know what is going on and, especially, how to act. Setting up a single source of truth within your organization allows employees to get the latest important news from a trustworthy source. Include every employee in your organization to ensure business continuity and prevent needless stress.